When Jay “Sparky” Longley officially began making Rainbow® Sandals in 1974, he had one goal in mind: to build the best quality sandal in the world. His experience as a boutique leathersmith in the 60s gave him workshop bona fides, and trial and error led to one of our culture’s most dependable products. Today, Rainbow® Sandals crafts nearly 2 million pairs of hand made sandals a year.

A lifelong friend of the Journal, Longley and Rainbow® Sandals have been in the pages of TSJ since the first issue.