"The Spot, a Mexican gem of a wave, was for a long time kept as good a secret as could be with its high-profile neighbor Puerto Escondido nearby; recently, however, the village has undergone permanent change, with no small role being played by Rip Curl's 2006 Search contest being held there. This town, unlike the Kutas and Tamarindos of surfing colonization past, has been trying to take a future-minded, sensible approach to development. Is it working?"